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Feed di prodotti

Come creare feed di prodotti per Google Merchant Center e i cataloghi Meta. Spieghiamo i campi obbligatori, i motivi di rifiuto più comuni e come mantenere allineati disponibilità e prezzi. Gli articoli trattano WooCommerce, Shopify e i negozi che possono esportare solo un file CSV. Ogni guida mostra regole che migliorano i feed: saltare gli articoli esauriti, titoli migliori e adeguamenti dei prezzi. Spieghiamo anche ogni quanto un feed dovrebbe aggiornarsi in base alle dimensioni del catalogo. Feed di prodotti puliti significano più prodotti approvati e meno sorprese negli annunci.

How Often Should a Product Feed Update? A Practical Guide6 set 2026 · 8 min di lettura

How Often Should a Product Feed Update? A Practical Guide

How often to refresh a product feed and schedule Google and Meta fetches: daily, several times a day or hourly, depending on how fast…

Product Structured Data vs Product Feed: Do You Need Both?5 set 2026 · 8 min di lettura

Product Structured Data vs Product Feed: Do You Need Both?

How Product structured data on your pages and a product feed in Merchant Center work together, what each does, and why most stores should…

How to Write Product Descriptions for Shopping Feeds4 set 2026 · 7 min di lettura

How to Write Product Descriptions for Shopping Feeds

How to write product feed descriptions that help matching and shoppers: structure, length, attributes to include, what to leave out and how to clean…

Meta Catalog Errors: How to Fix Common Feed Issues2 set 2026 · 7 min di lettura

Meta Catalog Errors: How to Fix Common Feed Issues

How to fix common Meta catalog errors from product feeds: missing fields, invalid prices, image problems, duplicate IDs, policy rejections and pixel matching.

Product Feeds for Dropshipping Stores: A Practical Guide1 set 2026 · 8 min di lettura

Product Feeds for Dropshipping Stores: A Practical Guide

How dropshipping stores can build reliable product feeds from supplier data: stock sync, delivery times, rewritten titles, identifiers and store trust.

12 Product Feed Mistakes That Quietly Cost You Sales31 ago 2026 · 7 min di lettura

12 Product Feed Mistakes That Quietly Cost You Sales

Twelve product feed mistakes that do not trigger errors but still cost clicks and sales, from vague titles and stale stock to weak images…

Feed Plugin, Channel App or Feed Service: How to Choose29 ago 2026 · 7 min di lettura

Feed Plugin, Channel App or Feed Service: How to Choose

Compare ways to create product feeds: store plugins, platform channel apps, external feed services and manual files, by control, load, cost and maintenance.

Shipping in Product Feeds: Account Settings vs Attributes28 ago 2026 · 8 min di lettura

Shipping in Product Feeds: Account Settings vs Attributes

How to give Google Shopping your shipping costs and delivery times: account shipping services versus the shipping attribute, weights, labels and handling.

Product Variants in Feeds: How item_group_id Works27 ago 2026 · 8 min di lettura

Product Variants in Feeds: How item_group_id Works

How to handle variants in a product feed: one item per variant, a shared item_group_id, variant attributes, links, images and mistakes that cause mismatches.

Supplemental Feeds in Merchant Center: When and How to Use25 ago 2026 · 8 min di lettura

Supplemental Feeds in Merchant Center: When and How to Use

What supplemental feeds in Google Merchant Center are, how they override or add attributes by product ID, and when they beat changing your main…

Product Feed Checklist: 25 Checks Before You Submit24 ago 2026 · 8 min di lettura

Product Feed Checklist: 25 Checks Before You Submit

A practical product feed checklist for Google Merchant Center and Meta: account, data, prices, stock, images, links and refresh checks to run before submitting.

Custom Labels in Product Feeds: A Practical Guide23 ago 2026 · 7 min di lettura

Custom Labels in Product Feeds: A Practical Guide

How to use custom_label_0 to custom_label_4 in product feeds to split Shopping and Performance Max campaigns by margin, season, best sellers or price band.

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