#Google Shopping
Google Shopping is the part of Google where shoppers browse and compare products from many stores. Products appear there through free listings and through paid Shopping ads, and both are filled from product data in Merchant Center. Articles tagged here explain how that product data reaches Shopping results and what affects visibility. They cover titles, images, prices, identifiers and the policies that products must meet. You will also find guidance on free listings versus ads and on common reasons products do not show. The focus is on practical steps a store owner or marketer can take today.
2026. gada 20. sept. · Lasīšanas laiks: 7 minPerformance Max and Your Product Feed: What Really Matters
How Performance Max campaigns use your product feed, which feed attributes shape results, and how to structure listing groups with product types and labels.
2026. gada 13. sept. · Lasīšanas laiks: 8 minProduct Landing Pages: What Feed Links Must Lead To
What a product link in your feed must lead to: a working page for the exact product and variant, with matching price, stock and…
2026. gada 5. sept. · Lasīšanas laiks: 8 minProduct Structured Data vs Product Feed: Do You Need Both?
How Product structured data on your pages and a product feed in Merchant Center work together, what each does, and why most stores should…
2026. gada 4. sept. · Lasīšanas laiks: 7 minHow to Write Product Descriptions for Shopping Feeds
How to write product feed descriptions that help matching and shoppers: structure, length, attributes to include, what to leave out and how to clean…
2026. gada 31. aug. · Lasīšanas laiks: 7 min12 Product Feed Mistakes That Quietly Cost You Sales
Twelve product feed mistakes that do not trigger errors but still cost clicks and sales, from vague titles and stale stock to weak images…
2026. gada 28. aug. · Lasīšanas laiks: 8 minShipping in Product Feeds: Account Settings vs Attributes
How to give Google Shopping your shipping costs and delivery times: account shipping services versus the shipping attribute, weights, labels and handling.
2026. gada 23. aug. · Lasīšanas laiks: 7 minCustom Labels in Product Feeds: A Practical Guide
How to use custom_label_0 to custom_label_4 in product feeds to split Shopping and Performance Max campaigns by margin, season, best sellers or price band.
2026. gada 22. aug. · Lasīšanas laiks: 8 minSale Prices in Product Feeds: sale_price and Effective Dates
How to show discounts correctly in product feeds with sale_price and sale_price_effective_date, avoid mismatches at sale start and end, and plan big promotions.
2026. gada 19. aug. · Lasīšanas laiks: 7 minGoogle Shopping Free Listings: How Small Stores Get Started
How free product listings on Google work, what you need to appear, how they differ from Shopping ads, and how small stores get products…
2026. gada 17. aug. · Lasīšanas laiks: 8 mingoogle_product_category vs product_type: What to Use
The difference between google_product_category and product_type in a product feed, when to set each, and how to use product_type for campaign structure.
2026. gada 16. aug. · Lasīšanas laiks: 8 minProduct Feed Image Requirements for Google and Meta
Image rules for product feeds on Google Shopping and Meta catalogs: sizes, formats, backgrounds, overlays, variant images and how to avoid rejected images.
2026. gada 9. aug. · Lasīšanas laiks: 8 minProduct Feed Title Optimization: Formulas That Work
How to write product feed titles that match real searches: title formulas by category, word order, length, what to avoid and how to apply…