Feeds de productos
Cómo crear feeds de productos para Google Merchant Center y catálogos de Meta. Explicamos los campos obligatorios, los motivos de rechazo más comunes y cómo mantener stock y precios sincronizados. Los artículos tratan WooCommerce, Shopify y tiendas que solo pueden exportar un archivo CSV. Cada guía muestra reglas que mejoran los feeds: omitir artículos agotados, mejores títulos y ajustes de precio. También explicamos con qué frecuencia debe actualizarse un feed según el tamaño de tu catálogo. Feeds de productos limpios significan más productos aprobados y menos sorpresas en tus anuncios.
20 sept 2026 · 7 min de lecturaPerformance Max and Your Product Feed: What Really Matters
How Performance Max campaigns use your product feed, which feed attributes shape results, and how to structure listing groups with product types and labels.
19 sept 2026 · 7 min de lecturaProduct Feed Health Metrics: What to Monitor Every Week
The product feed metrics worth tracking weekly: approval rate, fetch success, item counts, mismatches, identifier coverage and product-level performance.
17 sept 2026 · 7 min de lecturaShopify vs WooCommerce Product Feeds: Key Differences
How product feeds differ between Shopify and WooCommerce: data structure, variants, identifiers, taxes, markets, feed options and pitfalls on each platform.
16 sept 2026 · 8 min de lecturaGoogle Product XML Format Explained: RSS, Atom and g: Tags
How Google's product XML feed format works: the RSS 2.0 and Atom structure, the g: namespace, required elements, escaping, repeated fields and validation.
15 sept 2026 · 8 min de lecturaMigrating Your Store Without Breaking Product Feeds
How to move to a new e-commerce platform without losing Shopping and catalog ads: keep product IDs, map URLs, rebuild feeds, test and switch…
14 sept 2026 · 7 min de lecturaProduct Feed URL: Hosting, Access and Keeping It Reliable
How to host a product feed at a stable URL that Google and Meta can always fetch: file location, access protection, firewalls, caching, size…
13 sept 2026 · 8 min de lecturaProduct Landing Pages: What Feed Links Must Lead To
What a product link in your feed must lead to: a working page for the exact product and variant, with matching price, stock and…
12 sept 2026 · 7 min de lecturaWhich Products to Exclude from Your Feed and How to Do It
Which products to leave out of a product feed, from restricted and sold-out items to low-margin and hidden products, and how to exclude them…
10 sept 2026 · 7 min de lecturaPrice Rules in Product Feeds: When and How to Adjust Prices
When adjusting prices in a product feed makes sense, which rules are safe (rounding, currency, tax, channel pricing) and how to avoid mismatches with…
9 sept 2026 · 7 min de lecturaApparel Product Feeds: Color, Size, Gender and Age Group
The attributes clothing and shoe stores need in product feeds: color, size, gender, age group, size system, variants and images, and how to avoid…
8 sept 2026 · 7 min de lecturaProduct Feed Management for Agencies: Many Clients, One Process
How agencies can manage product feeds for many client stores: onboarding audits, standard conventions, access, monitoring and who fixes what at the source.
7 sept 2026 · 7 min de lecturaUsed and Refurbished Products in Feeds: Condition Done Right
How to list used and refurbished products in Google and Meta product feeds: the condition attribute, titles, identifiers, images and honest descriptions.