Preču plūsmas
Kā izveidot preču plūsmas Google Merchant Center un Meta katalogiem. Paskaidrojam obligātos laukus, biežākos noraidīšanas iemeslus un kā uzturēt krājumus un cenas sinhronizētas. Raksti aptver WooCommerce, Shopify un veikalus, kas var eksportēt tikai CSV failu. Katrs ceļvedis parāda noteikumus, kas uzlabo plūsmas: preču bez krājumiem izlaišanu, labākus nosaukumus un cenu korekcijas. Paskaidrojam arī, cik bieži plūsmai jāatjaunojas atkarībā no kataloga lieluma. Tīras preču plūsmas nozīmē vairāk apstiprinātu preču un mazāk pārsteigumu jūsu reklāmās.
2026. gada 20. sept. · Lasīšanas laiks: 7 minPerformance Max and Your Product Feed: What Really Matters
How Performance Max campaigns use your product feed, which feed attributes shape results, and how to structure listing groups with product types and labels.
2026. gada 19. sept. · Lasīšanas laiks: 7 minProduct Feed Health Metrics: What to Monitor Every Week
The product feed metrics worth tracking weekly: approval rate, fetch success, item counts, mismatches, identifier coverage and product-level performance.
2026. gada 17. sept. · Lasīšanas laiks: 7 minShopify vs WooCommerce Product Feeds: Key Differences
How product feeds differ between Shopify and WooCommerce: data structure, variants, identifiers, taxes, markets, feed options and pitfalls on each platform.
2026. gada 16. sept. · Lasīšanas laiks: 8 minGoogle Product XML Format Explained: RSS, Atom and g: Tags
How Google's product XML feed format works: the RSS 2.0 and Atom structure, the g: namespace, required elements, escaping, repeated fields and validation.
2026. gada 15. sept. · Lasīšanas laiks: 8 minMigrating Your Store Without Breaking Product Feeds
How to move to a new e-commerce platform without losing Shopping and catalog ads: keep product IDs, map URLs, rebuild feeds, test and switch…
2026. gada 14. sept. · Lasīšanas laiks: 7 minProduct Feed URL: Hosting, Access and Keeping It Reliable
How to host a product feed at a stable URL that Google and Meta can always fetch: file location, access protection, firewalls, caching, size…
2026. gada 13. sept. · Lasīšanas laiks: 8 minProduct Landing Pages: What Feed Links Must Lead To
What a product link in your feed must lead to: a working page for the exact product and variant, with matching price, stock and…
2026. gada 12. sept. · Lasīšanas laiks: 7 minWhich Products to Exclude from Your Feed and How to Do It
Which products to leave out of a product feed, from restricted and sold-out items to low-margin and hidden products, and how to exclude them…
2026. gada 10. sept. · Lasīšanas laiks: 7 minPrice Rules in Product Feeds: When and How to Adjust Prices
When adjusting prices in a product feed makes sense, which rules are safe (rounding, currency, tax, channel pricing) and how to avoid mismatches with…
2026. gada 9. sept. · Lasīšanas laiks: 7 minApparel Product Feeds: Color, Size, Gender and Age Group
The attributes clothing and shoe stores need in product feeds: color, size, gender, age group, size system, variants and images, and how to avoid…
2026. gada 8. sept. · Lasīšanas laiks: 7 minProduct Feed Management for Agencies: Many Clients, One Process
How agencies can manage product feeds for many client stores: onboarding audits, standard conventions, access, monitoring and who fixes what at the source.
2026. gada 7. sept. · Lasīšanas laiks: 7 minUsed and Refurbished Products in Feeds: Condition Done Right
How to list used and refurbished products in Google and Meta product feeds: the condition attribute, titles, identifiers, images and honest descriptions.