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BNবাংলাProduktové feedy
Jak vytvářet produktové feedy pro Google Merchant Center a katalogy Meta. Vysvětlujeme povinná pole, časté důvody zamítnutí a jak udržet sklad a ceny v souladu. Články se týkají WooCommerce, Shopify i obchodů, které umí exportovat jen soubor CSV. Každý návod ukazuje pravidla, která feedy zlepšují: vynechání položek, které nejsou skladem, lepší názvy a úpravy cen. Vysvětlujeme také, jak často by se měl feed aktualizovat podle velikosti katalogu. Čisté produktové feedy znamenají více schválených produktů a méně překvapení v reklamách.
4. 10. 2026 · Čtení: 7 minProduct Feeds for B2B and Wholesale Stores: What Works
How B2B and wholesale stores can use product feeds: public versus login prices, VAT, pack sizes, minimum orders, identifiers and which channels fit.
2. 10. 2026 · Čtení: 7 minProduct Feeds for Furniture and Home Goods Stores
How furniture and home goods stores can build product feeds that work: variants, dimensions, materials, delivery times, bulky shipping and better titles.
1. 10. 2026 · Čtení: 7 minCost of Goods Sold in Product Feeds: Track Real Profit
How the cost_of_goods_sold attribute and margin labels help Shopping campaigns report and optimise for profit instead of revenue, with setup steps and pitfalls.
1. 10. 2026 · Čtení: 7 minFeed Rules vs Fixing Store Data: Where to Make Changes
Should you fix product data in your store or change it with feed rules? A practical guide to where titles, prices, identifiers and labels…
1. 10. 2026 · Čtení: 8 minProduct Feeds for Bookshops: ISBN, Authors and Formats
How bookshops build product feeds that work: ISBNs as GTINs, titles with author and format, categories, used and rare books, covers and large catalogs.
1. 10. 2026 · Čtení: 8 minUTM Tags in Product Feed Links: When and How to Track
Should product feed links carry UTM tags? How auto-tagging, tracking templates and feed URLs work together in Google and Meta, and the pitfalls to…
1. 10. 2026 · Čtení: 8 minProducts Missing From Your Product Feed? Causes and Fixes
Why products go missing between your store, your product feed and Google or Meta, and a step-by-step way to find each missing item and…
30. 9. 2026 · Čtení: 8 minBing Shopping Feeds: Reusing Your Catalog for Microsoft Ads
How to get products into Microsoft Merchant Center for Bing Shopping: import from Google, feed URL or file upload, differences to check and common…
30. 9. 2026 · Čtení: 8 minVAT and Tax in Product Feed Prices: Getting It Right
Should product feed prices include VAT? The rules by market, how B2B shops avoid price mismatches, reduced rates, multi-country feeds and a checklist.
30. 9. 2026 · Čtení: 8 minPreorder and Backorder Products in Feeds: availability_date
How to list preorder and backorder products in Google and Meta feeds: availability values, availability_date, landing page rules and store settings that clash.
30. 9. 2026 · Čtení: 8 minAvailability Mismatch in Merchant Center: Causes and Fixes
Why Google Merchant Center reports availability mismatches between your feed and product pages, how to find the cause and how to stop it from…
30. 9. 2026 · Čtení: 7 minPinterest Catalogs: How to Set Up a Product Feed
How to connect a product feed to Pinterest catalogs: account setup, required fields, reusing a Google-format feed, product groups and fixing ingestion errors.