ENEnglish
LTLietuviškai
DEDeutsch
FRFrançais
RUРусский
ESEspañol
PLPolski
ITItaliano
UKУкраїнська
CSČeština
PTPortuguês
JA日本語
LVLatviešu valoda
ETEesti
HUMagyar
IDBahasa Indonesia
TRTürkçe
HIहिन्दी
ELΕλληνικά
ARالعربية
THไทย
VITiếng Việt
RORomână
MSBahasa Melayu
BNবাংলাProduktové feedy
Jak vytvářet produktové feedy pro Google Merchant Center a katalogy Meta. Vysvětlujeme povinná pole, časté důvody zamítnutí a jak udržet sklad a ceny v souladu. Články se týkají WooCommerce, Shopify i obchodů, které umí exportovat jen soubor CSV. Každý návod ukazuje pravidla, která feedy zlepšují: vynechání položek, které nejsou skladem, lepší názvy a úpravy cen. Vysvětlujeme také, jak často by se měl feed aktualizovat podle velikosti katalogu. Čisté produktové feedy znamenají více schválených produktů a méně překvapení v reklamách.
29. 9. 2026 · Čtení: 8 minProduct Ratings in Google Shopping: How Review Stars Appear
How review stars reach Google Shopping: product ratings vs seller ratings, review feeds and aggregators, matching by GTIN, review policies and common blockers.
29. 9. 2026 · Čtení: 7 minUnit Pricing in Product Feeds: Measures and Base Units
How unit pricing works in product feeds: unit_pricing_measure and base measure, supported units, when the law requires it, and common errors that break it.
29. 9. 2026 · Čtení: 8 minMerchant Promotions in Google Shopping: Promotion Feeds
How merchant promotions work in Google Shopping: offer types, promotion_id in your product feed, promotions feeds, review timing and common rejections.
29. 9. 2026 · Čtení: 8 minLocal Inventory Feeds: Show In-Store Stock in Google Ads
How local inventory feeds work: linking stores, store codes, per-store availability and price, pickup options and mistakes that hide in-store products.
29. 9. 2026 · Čtení: 8 minPreparing Your Product Feed for Black Friday and Peak Season
A practical plan to get your product feed ready for Black Friday and the holiday peak: sale prices, stock, refresh timing, labels and last-minute…
28. 9. 2026 · Čtení: 7 minMarketplace Product Feeds: What Changes From Google Format
How marketplace product feeds differ from Google and Meta feeds: stricter categories, required attributes, stock and price sync, and reusing one data source.
27. 9. 2026 · Čtení: 7 minBundles and Multipacks in Product Feeds: How to List Them
How to list bundles and multipacks correctly in product feeds: is_bundle and multipack attributes, which GTIN to use, titles, images and matching prices.
26. 9. 2026 · Čtení: 7 minProduct Feed Glossary: Key Terms Every Store Should Know
A plain-English glossary of product feed terms: attributes, identifiers, Merchant Center and Meta concepts, feed formats, rules and the jargon of Shopping ads.
24. 9. 2026 · Čtení: 7 minOne Product Feed or Several? When to Split Your Catalog
When one product feed is enough and when to split into several: countries, languages, channels, catalog size and ownership, plus how to avoid duplicate…
23. 9. 2026 · Čtení: 8 minproduct_highlight and product_detail: Richer Feed Listings
How to use product_highlight and product_detail in Google product feeds to add key benefits and structured specifications, with formats, examples and limits.
22. 9. 2026 · Čtení: 7 minMerchant Center Misrepresentation: Causes and How to Recover
What a Merchant Center misrepresentation suspension means, the website and feed issues that often cause it, and a step-by-step way to fix them and…
21. 9. 2026 · Čtení: 7 minProduct Feeds for Handmade and Custom Products
How makers and small brands can list handmade, custom and made-to-order products in Google and Meta feeds: identifiers, brand, titles, images and delivery.