Prekių srautai
Kaip sukurti prekių srautus Google Merchant Center ir Meta katalogams. Paaiškiname privalomus laukus, dažniausias atmetimo priežastis ir kaip suderinti atsargas bei kainas. Straipsniai apima WooCommerce, Shopify ir parduotuves, kurios gali eksportuoti tik CSV failą. Kiekviename gide — taisyklės, kurios pagerina srautus: neturimų prekių praleidimas, geresni pavadinimai ir kainų koregavimas. Taip pat paaiškiname, kaip dažnai srautas turėtų atsinaujinti pagal jūsų katalogo dydį. Tvarkingi prekių srautai — daugiau patvirtintų prekių ir mažiau staigmenų reklamose.
2026-09-20 · Skaitymo laikas: 7 min.Performance Max and Your Product Feed: What Really Matters
How Performance Max campaigns use your product feed, which feed attributes shape results, and how to structure listing groups with product types and labels.
2026-09-19 · Skaitymo laikas: 7 min.Product Feed Health Metrics: What to Monitor Every Week
The product feed metrics worth tracking weekly: approval rate, fetch success, item counts, mismatches, identifier coverage and product-level performance.
2026-09-17 · Skaitymo laikas: 7 min.Shopify vs WooCommerce Product Feeds: Key Differences
How product feeds differ between Shopify and WooCommerce: data structure, variants, identifiers, taxes, markets, feed options and pitfalls on each platform.
2026-09-16 · Skaitymo laikas: 8 min.Google Product XML Format Explained: RSS, Atom and g: Tags
How Google's product XML feed format works: the RSS 2.0 and Atom structure, the g: namespace, required elements, escaping, repeated fields and validation.
2026-09-15 · Skaitymo laikas: 8 min.Migrating Your Store Without Breaking Product Feeds
How to move to a new e-commerce platform without losing Shopping and catalog ads: keep product IDs, map URLs, rebuild feeds, test and switch…
2026-09-14 · Skaitymo laikas: 7 min.Product Feed URL: Hosting, Access and Keeping It Reliable
How to host a product feed at a stable URL that Google and Meta can always fetch: file location, access protection, firewalls, caching, size…
2026-09-13 · Skaitymo laikas: 8 min.Product Landing Pages: What Feed Links Must Lead To
What a product link in your feed must lead to: a working page for the exact product and variant, with matching price, stock and…
2026-09-12 · Skaitymo laikas: 7 min.Which Products to Exclude from Your Feed and How to Do It
Which products to leave out of a product feed, from restricted and sold-out items to low-margin and hidden products, and how to exclude them…
2026-09-10 · Skaitymo laikas: 7 min.Price Rules in Product Feeds: When and How to Adjust Prices
When adjusting prices in a product feed makes sense, which rules are safe (rounding, currency, tax, channel pricing) and how to avoid mismatches with…
2026-09-09 · Skaitymo laikas: 7 min.Apparel Product Feeds: Color, Size, Gender and Age Group
The attributes clothing and shoe stores need in product feeds: color, size, gender, age group, size system, variants and images, and how to avoid…
2026-09-08 · Skaitymo laikas: 7 min.Product Feed Management for Agencies: Many Clients, One Process
How agencies can manage product feeds for many client stores: onboarding audits, standard conventions, access, monitoring and who fixes what at the source.
2026-09-07 · Skaitymo laikas: 7 min.Used and Refurbished Products in Feeds: Condition Done Right
How to list used and refurbished products in Google and Meta product feeds: the condition attribute, titles, identifiers, images and honest descriptions.