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BNবাংলাТоварные фиды
Как создавать товарные фиды для Google Merchant Center и каталогов Meta. Объясняем обязательные поля, частые причины отклонения и как синхронизировать остатки и цены. Статьи охватывают WooCommerce, Shopify и магазины, которые могут выгрузить только CSV-файл. Каждое руководство показывает правила, улучшающие фиды: пропуск товаров не в наличии, лучшие названия и корректировку цен. Также объясняем, как часто фид должен обновляться при вашем размере каталога. Чистые товарные фиды — это больше одобренных товаров и меньше сюрпризов в рекламе.
20 сент. 2026 г. · Время чтения: 7 минPerformance Max and Your Product Feed: What Really Matters
How Performance Max campaigns use your product feed, which feed attributes shape results, and how to structure listing groups with product types and labels.
19 сент. 2026 г. · Время чтения: 7 минProduct Feed Health Metrics: What to Monitor Every Week
The product feed metrics worth tracking weekly: approval rate, fetch success, item counts, mismatches, identifier coverage and product-level performance.
17 сент. 2026 г. · Время чтения: 7 минShopify vs WooCommerce Product Feeds: Key Differences
How product feeds differ between Shopify and WooCommerce: data structure, variants, identifiers, taxes, markets, feed options and pitfalls on each platform.
16 сент. 2026 г. · Время чтения: 8 минGoogle Product XML Format Explained: RSS, Atom and g: Tags
How Google's product XML feed format works: the RSS 2.0 and Atom structure, the g: namespace, required elements, escaping, repeated fields and validation.
15 сент. 2026 г. · Время чтения: 8 минMigrating Your Store Without Breaking Product Feeds
How to move to a new e-commerce platform without losing Shopping and catalog ads: keep product IDs, map URLs, rebuild feeds, test and switch…
14 сент. 2026 г. · Время чтения: 7 минProduct Feed URL: Hosting, Access and Keeping It Reliable
How to host a product feed at a stable URL that Google and Meta can always fetch: file location, access protection, firewalls, caching, size…
13 сент. 2026 г. · Время чтения: 8 минProduct Landing Pages: What Feed Links Must Lead To
What a product link in your feed must lead to: a working page for the exact product and variant, with matching price, stock and…
12 сент. 2026 г. · Время чтения: 7 минWhich Products to Exclude from Your Feed and How to Do It
Which products to leave out of a product feed, from restricted and sold-out items to low-margin and hidden products, and how to exclude them…
10 сент. 2026 г. · Время чтения: 7 минPrice Rules in Product Feeds: When and How to Adjust Prices
When adjusting prices in a product feed makes sense, which rules are safe (rounding, currency, tax, channel pricing) and how to avoid mismatches with…
9 сент. 2026 г. · Время чтения: 7 минApparel Product Feeds: Color, Size, Gender and Age Group
The attributes clothing and shoe stores need in product feeds: color, size, gender, age group, size system, variants and images, and how to avoid…
8 сент. 2026 г. · Время чтения: 7 минProduct Feed Management for Agencies: Many Clients, One Process
How agencies can manage product feeds for many client stores: onboarding audits, standard conventions, access, monitoring and who fixes what at the source.
7 сент. 2026 г. · Время чтения: 7 минUsed and Refurbished Products in Feeds: Condition Done Right
How to list used and refurbished products in Google and Meta product feeds: the condition attribute, titles, identifiers, images and honest descriptions.